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What is Communication?

Posted by on February 20, 2017 | 0 Comments

What is Communication?   Communication is a way of sharing information. The two-way process of reaching mutual understanding, in which participants not only exchange (encode-decode) information, news, ideas, and feelings but also create and share meaning. In general, communication is a means of connecting people or places. In business, it is a key function of management–an […]

what is marketing?

Posted by on February 20, 2017 | 0 Comments

Marketing is the process of teaching consumers why they should choose your product or service over your competitors. If you are not doing that you are not marketing. It’s really that simple! The key is finding the right marketing method and defining the right marketing message to use to educate and influence your consumers. Companies make the mistake of […]